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How to win as the worst business owner
Imagine this scenario:
You have 2 business owners who offer the same service at the same price.
The first runs a much better service and gets far better results for clients.
The second runs a mid service and get’s mediocre results for clients.
Who wins?
You’ll probably say the first business owner.
And you’re right.
But let’s throw another variable into the equation.
The first business owner refuses to create an offer, doesn’t do any marketing and won’t run cold email campaigns.
The second creates a new offer every month, is heavy on the marketing and sends 2-3,000 cold emails each day.
Now who wins?
Tough one right…
Well let me tell you.
The second one wins.
Why?
Because people want to buy offers…
and they buy offers from people they see and trust.
It doesn’t matter if you run the best service in the world.
If you don’t tell anyone about it, no one will care.
Stop doing yourself a disservice, start;
Creating offers
Sending cold emails
Creating Linkedin/Youtube content
Speaking with people on Linkedin
Running Ads
Tom
P.S. don’t know where to start and looking for a proven system to install in your business without relying on lead generation agencies?
Check out StartGrow